The Green Innovation of Business Model in Improving SMEs Business of Smoked Fish in North Sulawesi, Indonesia

Sundah, Daisy Iriany Erny and Rasjid, Efendy and Lapod, Martine and Wollah, Meidy and Karwur, Arthur and Ponggohong, Laurens and Tawalujan, Leonard and Maramis, Diana Roweina Suzana and Langi, Cysca and Marentek, Mikke and Mandey, Nancy and Rumimper, Grace Joice and Mandang, Selvie Ratna Ivone (2019) The Green Innovation of Business Model in Improving SMEs Business of Smoked Fish in North Sulawesi, Indonesia. First International Conference on Technology and Educational Science. ISSN 2593-7650

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Abstract

The product of smoked fish commonly called "Ikang Cakalang Fufu" is a primer product of North Sulawesi Province that has a distinctive characteristic and becomes one of the food products known by the people of Indonesia. The selling price of smoked fish products is very expensive compared to the unprocessed fish. This is caused by the pro-cessing of smoked fish that traditionally due to use the large of space and time consumed. Consequently, production cost becomes too high. This is a descriptive study with entrepreneurs who have smoked fish business. We analyzed the existing SMEs of Lastari and Laiya business and implemented a business model and green technology for the production process. The purpose of this community service activity for SME is to set the production system using green technology approach, to increase efficiency and the quantity as well as the quality of prod-ucts and packaging. The methods used are the provision of green tech-nology equipment to improve the efficiency of the production process and improve time efficiency in production as well as increase SME’s revenue

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